At the moment, the DOVISTA Group consists of a number of independent brands within the North European market for vertical windows and doors. The brands span a broad range of segments and distribution channels in the B2B as well as the B2C markets.
The market for vertical windows and doors is characterized by distinct national and cultural preferences and a strong loyalty to local brands. That is why Distinctive Brands is an important pillar in the DOVISTA Group’s strategy and development.
It is very important to DOVISTA A/S that the individual brands concentrate on maintaining and expanding their local presence and cultivating their local roots. The role of DOVISTA A/S is to support the local expertise and provide the financial foundation that allows the individual companies to retain their focus and develop their separate identity and position.